Being in the hearts is the first step of selling
Commercial/Ad film/Radio Jingle
Remember an attractive girl sitting at a table in a restaurant talking by looking at a well dressed elderly man who thinks she's asking something to him and he goes to her when she finishes her conversation on her tiny mobile phone and orders for ‘one black coffee' to the suited man thinking that he's a waiter. That was the famous ‘one black coffee' commercial for Ericsson mobile. The brand today doesn't even exists, but the TV commercial stayed with us.
That’s the beauty and power of a Television Commercial or popularly known as a TVC or an Ad film. It is the most interesting way to promote your product or service.
Let the world see you in a grander way
Can you carry your entire set up to your client's place? No, mostly! Then a Corporate Video is ideal for you. It is one of the most effective ambassadors of your business. The best corporate video should not ideally exceed 4 minutes. It normally contains the philosophy, offerings of services or products, manufacturing set up, quality policy & certifications along with the views by the promoters.
We see to it that the script for a corporate video should be tight enough to hold the audience for the entire time. A good voice over narrates the journey convincingly. The video, some call it an AV, is adorned by the suitable infographics and engaging animation to give an impressive look.
A documented story captured in audio-visual
It’s not only about brand or its visibility. A documentary covers the entire journey of a brand or a person behind the brand. One can capture a concept through a documentary. It’s an audio-visual presentation that’s extended in a more elaborative form. There are visuals about a concept/product/service/brand/company. We can have people talking about it at different locations. And the narrative plays a great role in binding it in a common thread. A good documentary not only captures your audience, but also has a power to enrich them.